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09/15/2013

That’s Amari – Aperitifs/Digestifs that Make Great Cocktails

Aperol-Campari-Cynar-1000_thumb1

What You Need to Know About Amari for Negronis

In the world of cocktails few reach the notoriety of the Negroni, imagined by an Italian Count, Camillo Negroni with Caffe Cavalli bartender, Fosco Scarselli, in Florence, 1919. I’m looking forward to celebrating the 100th anniversary of this stunning drink made with equal measures of Gin, Sweet Vermouth and perhaps one of the Amori above. More

Posted at 03:36 PM in You Need to Know |

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A Fascinating Story

  • The history of the Negroni is uncertain, but we have researched it well. Not just where it began, but how this exemplary cocktai has emerged over almost 100 years to become the wildly popular drink that is today...

Conte-Negroni 400

Count Camillo Negroni

  • As to its origin, the most prevalent story is that it was first created in Florence, Italy in 1919, at Caffè Casoni, an antique shop/bar, (think Il Buco) where now Caffè Giacosa is found. As the story goes Count Camillo Negroni asked bartender Fosco Scarselli to strengthen his favorite cocktail, the Americano, by adding gin instead of the typical soda water. Fosco distinguished the drink with an orange garnish rather than the typical lemon. A Brief History of the Negroni
General Pascal Olivier de Negroni de Cardi

Count Pascal Olivier Negroni

  • Of course like most tales in Italy there is another version of the story. In his one it is told that the drink was invented in 1857 in the West African country of Senegal by Corsican General Pascal Olivier de Negroni. They say he created a drink to aide his new wife’s digestion lifting the drink to toast to her health on their wedding day. Negroni family lays claim to namesake cocktail

    Sorry Pascal, with no disrespect, we are going with the Italian Count Camillo version.

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